HANNA ANDERSSON LAUNCHES SESAME STREET PAJAMA CAPSULE COLLECTION
PORTLAND, Ore., December 10, 2021 / PRNewswire / – Leading premium children’s clothing brand Hanna Andersson has launched a Sesame Street pajama capsule collection, available from today. Inspired by the childhood favorite that has brought joy to generations of children, the Sesame Street The collection celebrates Elmo, Cookie Monster, Big Bird and Oscar the Grouch, in iconic Hanna Andersson silhouettes and designs that kids and parents will love.
Based on Hanna Andersson’s classic striped print and super-soft long-boxer silhouettes, the kids-only capsule collection features a modern aesthetic. Five styles highlight the faces of the beloved ones Sesame Street characters and a multi-character grid print for those who can’t pick a single character to like. A standard in all of Hanna Andersson’s pajamas, the Sesame Street The capsule collection is Global Organic Textile Standard (GOTS) certified and made with organic cotton, making them gentle on children’s skin and the environment. The timeless designs and durable construction provide non-stop comfort that can be passed on from child to child for years to come.
“Sesame Street is a childhood classic, and we’re excited to present this new collaboration to our customers. Sesame Workshop’s mission to help kids become smarter, stronger and kinder aligns perfectly with our brand values at Hanna Andersson and the iconic characters are loved by so many people. This capsule collection aims to celebrate each character in new and unexpected ways, with bold designs that kids will love wearing, ”said Kelly olmstead, Marketing Director at Hanna Andersson. “The collection will expand with additional product offerings this spring – we’re excited kids are wearing their favorite characters all year round!”
“Hanna Andersson’s unique Scandinavian-inspired approach to high-quality design has really brought our Sesame Street characters come to life with the timeless styles featured in this capsule collection, ”said Gabriela Arenas, Vice-President, Global Licensing, Sésame Workshop. “Combine Sesame StreetThe playful and beloved characters of with the designed-for-play styles of the collection create memorable family moments for years to come. “
The Hanna Andersson x Sesame Street The capsule collection is available for purchase online exclusively at HannaAndersson.com from now on, December 10e.
STYLES AND PRICES:
Organic Cotton Long John ‘Elmo’ Pajamas, $ 50
Organic Cotton Long John ‘Big Bird’ Pajamas, $ 50
John ‘Oscar the Grouch’ long pajamas in organic cotton, $ 50
Organic Cotton Long John ‘Cookie Monster’ Pajamas, $ 50
Long John ‘Sesame Street’ pajamas in organic cotton, $ 50
LINK TO PURCHASE:
HIGH RESOLUTION PRODUCT IMAGE:
ABOUT HANNA ANDERSSON:
Hanna Andersson was founded in 1983 and is a leading premium lifestyle and children’s clothing brands committed to outfitting childhood adventure. Hanna Andersson is known for her iconic and globally recognized products with cheerful designs, Hanna-me-down quality, and construction details that take the hassle out of it. The company’s products are designed for children from birth to 12 years old, with a complementary assortment of family clothing. Known as the original designer of matching family pajamas, Hanna Andersson has established a cult following and is a favorite with celebrities, especially Gabrielle Union, Kate hudson, Kristen bell, Taylor Swift, and Thomas rhett. (www.hannaandersson.com)
ABOUT THE SESAME WORKSHOP
Sesame Workshop is the nonprofit educational organization behind Sesame Street, the pioneering television show that has reached and taught children since 1969. Today, Sesame Workshop is an innovative force for change, with a mission to help children. children around the world to become smarter, stronger and nicer. We are present in more than 150 countries, serving vulnerable children through a wide range of media, formal education and philanthropically-funded social impact programs, each grounded in rigorous research and tailored to the needs and cultures of children. communities we serve. For more information, please visit www.sesameworkshop.org.
SOURCE Hanna Andersson