TAMPA, Fla. (WFLA) – Tom Brady has many accomplishments on the football field. Now he is embarking on a new adventure outside of the arena.

The Tampa Bay Buccaneers quarterback officially launched his new clothing line on Wednesday. BRADY is described as a “new generation clothing brand”.

“BRADY is the first technical clothing brand to apply two decades of pro sports-level innovation and engineering to create a clothing system that works in any business,” says BradyBrand.com.

The quarterback himself posted a video on social media Wednesday morning to inflate the outlet.

“After three years of manufacture, Brady Brand is officially launched,” he said. “Listen, I’m proud to offer this to anyone looking for clothes that work in all of your daily active lives. Each item is unique, innovative, and endowed with exceptional function and purpose.

But if the responses to his tweet – and those posted on @bradybrand’s official Twitter account – are anything to go by, some fans have been taken aback by the price of the clothes.

“Ouch man…. The equipment looks great, but the prices are beyond the reach of the normal Joe ”, a user said.

Another wrote, “No average Joe will be able to afford this Tommy. I’d love to support your brand, but I’d rather pay my electric bill.

Some of the items sold on the Brady brand website include $ 75 t-shirts and tank tops, $ 120 polo shirts, and $ 95 hoodies. The cheapest item available on the site is a pair of socks for $ 20.

While some Twitter users balked at online pricing, many have also spoken up for the brand.

“It’s a high quality sports brand. What do you expect from the prices. Quality = money “, one person said. Another user added, “It’s a luxury brand that isn’t for the average Joe. Please stop complaining about the prices and just buy another brand of clothes.

In his video on Twitter, Brady said the first release was “just the beginning.”

“I can’t wait to share the sequel,” he said. “I will take you on this journey with us. “