Tablez, one of the leading Abu Dhabi-based retail and foodservice groups with a substantial presence in India, announces its new proprietary retail chain House of Toys.

The new brand will be the first children’s super store in India to offer a wide range of products for the 0-14 age group.

In addition to producing great diversity, Tablez India, a company that has been an active player in the Indian toy industry for six years, also believes that the launch of House of Toys will mark a new beginning; one that will change the dynamics of the market. The brand’s first store is slated to launch at Global Malls, Bangalore, on December 18, 2021.

Speaking on the announcement, Adeeb Ahamed, Managing Director of Tablez, said: “We are delighted to introduce our exclusive House of Toys retail chain. With this launch, we aim to further strengthen our relationship with clients while providing a host of new opportunities for adults. and children, to play, learn and explore. Our new brand will not only match global standards, but also serve as a one-stop destination for all major international toy brands. We hope to bring engaging, experience-driven interactive hands – on products and create an unprecedented experience for children and adults with the launch of House of Toys. “

House of Toys will offer a full collection of exciting children’s products including fashion, baby care, nursery, toys, sports accessories, stationery, music and instruments, candy, among others. The Tech Zone also offers products like drones, smartwatches, and hydraulic robots, to name a few.

The store also has a section dedicated to expecting and new parents which includes a wide variety of baby clothes, training essentials, essentials and gift items. The brand promises one of the best in-store experiences: a 3D holographic experience center that takes virtual and augmented reality to a whole new level that will be exclusive to the kids’ super store, alongside a “Build-a” workshop. -Bear “, where children can have fun making their own soft toys.

The initial phase of the launch will focus on the introduction of at least 10 House of Toys stores in shopping malls located in Mumbai, Delhi, Bengaluru, Pune and Chennai. The brand will line up additional stores in the launch queue before the end of Q2 2022.

Tablez, which has brought leading global brands in foodservice, toys, lifestyle and clothing to India, is the master franchisee of brands such as Desigual, Build-A-Bear, GO Sport, YOYOSO, Cold Stone Creamery and Galito’s. In addition, the company has also successfully developed its local brand Bloomsbury’s and also aims to replicate its success in the toy industry.

Tablez currently operates 76 branded stores in India and plans to expand the number to 250 over the next five years.

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(With entries from ANI)

Disclaimer: This article was posted automatically from an agency feed without any text changes and has not been reviewed by an editor

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