Zion Williamson reveals the first Jordan Signature sneaker, Zion 1!
This is the moment all sneakerheads have been waiting for – NBA superstar Zion WilliamsonJordan’s very first signature shoe … and it’s a beauty !!!
The New Orleans Pelicans forward officially revealed the “Zion 1” sneaker on Tuesday … showing off the sleek design of the letter Z.
The original “Gen Zion” colourway is black and white, symbolizing Zion’s education and growth.
Williamson explained the meaning of colors … saying, “White and black color is important to me. Growing up, I was taught that your home base is your foundation.”
“Whether it’s your family or your brothers, you need a solid foundation to start, and that’s what black and white means to me.”
Williamson wasted no time in revealing additional colourways as well … with tributes to his personality (“ZNA”), his hometown (“Marion”) and his little brother, (“Noah“).
Speaking of Noah, Zion’s little brother made an appearance in the first sneaker commercial … and you can tell the kid will be a star too !!
So excited to show the world what we’ve done @ jumpman23.
The Zion 1.
Let’s dance! pic.twitter.com/hglXh7JGpe
– Zion Williamson (@Zionwilliamson) April 20, 2021
@Zionwilliamson
It’s a monumental moment for the brand – it’s the Jumpman’s first signature release with its new era of superstars like Jayson tatum, Bradley Beal and Luka Doncic.
Zion will debut Tuesday night against the Brooklyn Nets … and you have to imagine the folks at Jumpman are praying he doesn’t shoot a “Kyrie Moment of 4 “as he did at Duke.
In fact, the shoe was specifically designed to be worn by players in all positions – which means it’s durable, yet lightweight – so hopefully it’s tough enough for the star player !!
The sneakers – which are priced at $ 130 – hit shelves on April 23 … and we got an idea they’re going to sell like hot cakes.